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iProperty Consumer Website Update: Homepage & Search Results Page

By Nicole   •  
Why is iProperty updating the Homepage and Search Results Page? 

Property seekers today expect fast, modern and consistent browsing experiences. To ensure we can deliver improvements faster and with higher quality, we are updating our systems to enable enhancements to be rolled out more efficiently across our platforms. 

 This upgrade allows us to: 

    • Release new features more quickly 
    • Provide a smoother and more seamless browsing experience across our platforms 
    • Support better stability and performance moving forward 

Ultimately, this means more value for both property agents and property seekers. 

   What’s changing in the new design? 
    • A refreshed visual layout across listing cards 
    • Cleaner, modern and more consistent UI 
    • Improved platform performance 

These updates enhance browsing comfort and listing engagement for property seekers, reinforcing our position as the preferred property platforms in the region. 

Homepage design: 

Desktop      

Mobile

 

Search Results Page design: 

Desktop

 

Mobile

    Why don’t I see the agency branding logo on the listing card anymore?

With the new design, the listing cards focus on delivering a cleaner contact point and a more visually consistent layout that helps property seekers compare listings faster and more comfortably. 

However: 

    • Your agency name and agent contact remain clearly displayed 
    • Agency branding logo is represented through your listing detail page and agent profile page 
    • Premium Listing placements continue to benefit from greater visibility 
  Will Premium and Featured listings still stand out?

Yes. While Premium and Featured listings may look more streamlined under the new design, their core performance advantages remain fully intact. The updated visual style is meant to create a cleaner and more modern browsing experience, but the differentiation between tiers continues in ways that matter most: 

    • Premium listings continue to enjoy the largest images, giving them the strongest visual presence 
    • Higher tiers continue to rank higher on the page, ensuring better visibility and impressions 
    • Other entitlements tied to the listing tier remain unchanged 

The listing tier benefits are intact and designed to help agents achieve strong performance results. 

  Will this affect how property seekers find or view my listings? 

No. The upgrade is intended to make it easier for property seekers to discover your listings. This should support stronger engagement and deliver a better overall experience, which can benefit listing performance. 

  Why is the bulk enquiry option for Area / Condo Specialists no longer available? 

We’re continuously improving the enquiry process to help specialists connect more effectively with serious property seekers. As part of this, the bulk enquiry option for Area and Condo Specialists has been removed to encourage more personalized and manageable enquiries. 

This helps ensure better follow-up and stronger engagement, supporting agents in delivering a higher quality service. 

  How will the rollout happen?

The new design will be introduced gradually to ensure system stability and a smooth transition and will be completed by the week of 1 December 2025. During the rollout, we will continuously monitor performance and improve where needed. 

  Will more improvements be coming?

This upgrade provides a strong foundation to enable faster delivery of future enhancements. We remain open to introducing improvements as needed—always focused on adding value for agents and creating a better experience for property seekers. Agents can look forward to ongoing improvements, while property seekers benefit from a smoother and more seamless experience moving forward. 


For general enquiries, please reach out to our Customer Care at the following :
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